Smoooth "Klarna House"
at the Elle gala
2020 was celebrated with the fashion party Elle Gala at the Grand Hôtel for the
awarding of Sweden's most important fashion award in some fifteen categories.
UpdatedMar 30. 2023
Among the evening's sponsors were H&M, L'Oréal, Porsche, Moët & Chandon and Klarna - and during the evening Klarna opened the doors to The Klarna House, an extraordinary lounge, tone in tone with the gala's pink carpet.For interior design and styling of the lounge, event and communication agency Eventum turned to Beleco. The goal was to create an environment that represented the unique world of the Klarna brand and that was consistent with their creative, maximalist and colorful visual language.
Photo: David Walegren
"The ELLE Gala was established in 1998 and is the biggest fashion event of the year. The purpose of the ELLE Gala is to increase interest in fashion, to support Swedish fashion designers and to draw attention to the Swedish fashion industry both in Sweden and internationally." - Elle.se
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Now let’s realise it.Let one of our interior design experts help you style your perfect event.
Now let’s realise it.Let one of our interior design experts help you style your perfect event.
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Mar 30. 2023
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